Moving forward in service quality research
measuring different customer-expectation levels, comparing alternativescales and examining the performance-behavioral intentions link
Edición de la obra Moving forward in service quality research
| Autor | A. Parasuraman |
|---|---|
| Editorial | Marketing Science Institute |
| Fecha de publicación | 1994 |
| Lugar | Cambridge, Mass |
| Idioma | inglés |
| Serie | Working paper / Marketing Science Institute |
| Número de Cutter | P223m |