TThe one to one futureThe one to one futurede Don PeppersMateriasSales promotionMarket segmentationConsumers' preferencesCustomer relationsEdiciones (1)The One to One Future (One to One) (1996)Currency · inglés · ISBN 9780385485661Más obras de Don PeppersThe one to one futureManaging Customer RelationshipsReturn on CustomerManaging customer relationships