
Emerging perspectives on services marketing
de Leonard L. Berry, Leonard T. Berry, G Lynn Shostak
vi, 146 p. : 28 cm
Materias
Ediciones (2)
- Emerging perspectives on services marketing (1983)
American Marketing Association · inglés
- Emerging Perspectives on Services Marketing (Proceedings Series (Amer Marketing Assn)) (1983)
Amer Marketing Assn · inglés · ISBN 9780877571612



