Consumer Behavior in Fashionde Michael R. SolomonMateriasConsumer behaviorClothing tradeMarket surveysClothing and dressFashion merchandisingMarketingConsumers' preferencesConsumersPsychologyConsumer protectionEdiciones (1)Consumer Behavior in Fashion (2nd Edition) (2008)Prentice Hall · inglés · ISBN 9780131714748Más obras de Michael R. SolomonMarketingMarketingTThe Service EncounterThe Service Encounter