AAdstratAdstratde Hubert GatignonEdiciones (2)Adstrat (1991)Course Technology · inglés · ISBN 9780894261817Adstrat (1990)Course Technology · inglés · ISBN 9780894261800Más obras de Hubert GatignonThe INSEAD-Wharton Alliance on globalizingNew Product and Services DevelopmentMMarket Response and Marketing Mix ModelsMarket Response and Marketing Mix Models