
Competing through services
strategy and implementation : cases and text
Edición de la obra Competing through services
| Autor | Sandra Vandermerwe |
|---|---|
| Editorial | Prentice Hall |
| Fecha de publicación | 1994 |
| Lugar | New York |
| Idioma | inglés |
| Páginas | 452 |
| ISBN-10 | 0130971308 |
| OCLC | 30439184 |
| LCCN | 95120767 |
| Serie | European casebook series in management |
| Número de Cutter | V237c |