Blockbusters
Hit-making, Risk-taking, and the Big Business of Entertainment
Edición de la obra Blockbusters
| Autor | Anita Elberse |
|---|---|
| Editorial | St. Martin's Griffin |
| Páginas | 320 |
| Formato | paperback |
| ISBN-13 | 9781250053145 |
| ISBN-10 | 1250053145 |
| Número de Cutter | E37b |
Explores "what's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Entertainment, and the NFL--along with such stars as Jay-Z, Lady Gaga, and LeBron James--[and] which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals"--Dust jacket flap.