VVisaplusVisaplusde Terence A. Shimp, George JohnEdiciones (1)1986 Ama Educators Proceedings Series No. 52 (1986)Amer Marketing Assn · francés · ISBN 9789991972800Más obras de Terence A. ShimpAdvertising, promotion, and other aspects of integrated marketing communicationsIntegrated Marketing Communication in Advertising and PromotionCCustom Advertising and PromotionCustom Advertising and Promotion
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