UUsing conjoint analysis to help design product platformsUsing conjoint analysis to help design product platformsde Moore, William L.MateriasConjoint analysis (Marketing)New productsEdiciones (1)Using conjoint analysis to help design product platforms (1998)Marketing Science Institute · inglésMás obras de Moore, William L.Readings in the management of innovationAAn experiment to determine the effects of package size on coAn experiment to determine the effects of package size on consumptionAA comparison of product spaces generated by multidimensionalA comparison of product spaces generated by multidimensional scaling and by single subject discriminant analysis
AAn experiment to determine the effects of package size on coAn experiment to determine the effects of package size on consumption
AA comparison of product spaces generated by multidimensionalA comparison of product spaces generated by multidimensional scaling and by single subject discriminant analysis
