Social Group Utility Maximization

de Xiaowen Gong, Xu Chen, Lei Yang, Junshan Zhang

This SpringerBrief explains how to leverage mobile users' social relationships to improve the interactions of mobile devices in mobile networks. It develops a social group utility maximization (SGUM) framework that captures diverse social ties of mobile users and diverse physical coupling of mobile devices. Key topics include random access control, power control, spectrum access, and location privacy. This brief also investigates SGUM-based power control game and random access control game, for which it establishes the socially-aware Nash equilibrium (SNE). It then examines the critical SGUM-based spectrum access game, and pseudonym change game for personalized location privacy. The authors propose future work on extending the SGUM framework to negative social ties, to demonstrate relevance to security applications and span the continuum between zero-sum game (ZSG) and non-cooperative game (NCG). Social Group Utility Maximization targets researchers and professionals working on mobile networks and social networks. Advanced-level students in electrical engineering and computer science will also find this material useful for their related courses.