PPersuasive AdvertisingPersuasive Advertisingde J. Scott ArmstrongEdiciones (1)Persuasive Advertising (2010)Palgrave Macmillan · inglés · ISBN 9781282743465Más obras de J. Scott ArmstrongLLong-range forecastingLong-range forecasting198522016 Presidential Election2016 Presidential ElectionEEssential Knowledge for Research in MarketingEssential Knowledge for Research in Marketing