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Motivation-need theories and consumer behavior

Tapa de Motivation-need theories and consumer behavior

Número de Cutter-SanbornR111mEntrada «Ra» → 111 · marca de obra “m”

Motivation-need theories and consumer behavior

de W. Fred van Raaij

Materias

Motivation (Psychology)
Consumers

Ediciones (1)

Motivation-need theories and consumer behavior (1977)
College of Commerce and Business Administration, University of Illinois at Urbana-Champaign · inglés

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