FFrom technology to marketingFrom technology to marketingde Dale LittlerEdiciones (1)From technology to marketing (1991)Programme on Information & Communication Technologies · inglésMás obras de Dale LittlerThe Blackwell encyclopedic dictionary of marketingTThe Blackwell encyclopedia of managementThe Blackwell encyclopedia of managementThe Blackwell encyclopedia of management
IInformation technology and the changing face of marketingInformation technology and the changing face of marketing