Effective Management for Marketingde Angela Hatton, Mike WorsamMateriasMarketing, managementEdiciones (1)Effective Management for Marketing 1999-2000 (Cim Workbook Series) (1999)Butterworth-Heinemann · ISBN 9780750643641Más obras de Angela HattonPrinciples of Marketing with the Definitive Guide to Marketing PlanningEmerging themesEffective management for marketing 1998-99