DDecisions in marketingDecisions in marketingde Lawrence J. RingMateriasMarketingCase studiesEdiciones (1)Decisions in marketing (1984)Business Publications · inglésMás obras de Lawrence J. RingDecisions in marketingAAn application of the theory of stochastic preference to braAn application of the theory of stochastic preference to brand switching behavior in the automobile marketFFashion adoption, retail image & lifestyleFashion adoption, retail image & lifestyle
AAn application of the theory of stochastic preference to braAn application of the theory of stochastic preference to brand switching behavior in the automobile market