""Consumer cognitive complexity and the dimensionality of mul"Consumer cognitive complexity and the dimensionality of multidimensional scaling configurations"de Naresh K. Malhotra · Publicada por primera vez en 1986Ediciones (1)"Consumer cognitive complexity and the dimensionality of multidimensional scaling configurations" (1986)INSEAD · inglésMás obras de Naresh K. MalhotraMarketing ResearchMarketing Research and SPSS 10.0