Advertising & Imcde William D. WellsEdiciones (1)Advertising & Imc (2014)PEARSON INDIA · ISBN 9789332574144Más obras de William D. WellsFactor analysis in marketing researchMeasuring Advertising EffectivenessMMyLab Marketing with Pearson EText -- Access Card -- for AdvMyLab Marketing with Pearson EText -- Access Card -- for Advertising and IMC
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