Addictive contentde Paul Nero, Neeta PatelMateriasRelationship marketingBrand loyaltyIndustrial marketingBrand name productsMarketing relationnelFidélité à une marqueEdiciones (1)Creative Business (2003)Financial Times Management · inglés · ISBN 9780273656715Más obras de Paul NeroPigeon Guided Missiles And 49 Other Ideas That Never Took OffHistorys Narrowest EscapesPPigeon-Guided MissilesPigeon-Guided Missiles