Acting globally but thinking locally?
We develop an institutional theory of how local communities continue to matter for organizations, and why community factors are particularly important in a global age. Since globalization has taken center stage in both practitioner and academic circles, research has shifted away from understanding effects of local factors. In this paper, our aim is to redirect theoretical and empirical attention back to understanding the determinants and importance of local influences.
Ediciones (1)
- Acting globally but thinking locally? (2007)
Harvard Business School · inglés
