The moral premise

harnessing virtue & vice for box office success

Edición de la obra The moral premise

"This book explains how the Moral Premise - a statement of truth about the protagonist's physical and psychological predicament - is a fundamental part of every successful movie's structure. It is also a book about how you, a filmmaker or writer, can use the Moral Premise to create great motion pictures that resonate with your audience. If you violate these century-old principles, your film is doomed to failure at the box office. But if you imbue a true moral premise into your characters' arcs, act breaks, photography, music, and other story elements, you're bound for success." "From The Incredibles to Braveheart, significant films understand and embrace this fundamental structural aspect of storytelling. The Moral Premise can entertain, delight, challenge, and uplift this generation and the ones to come. Book jacket."--BOOK JACKET.