The age of e-tail
conquering the new world of electronic shopping
Edición de la obra The age of e-tail
| Autor | Alex Birch |
|---|---|
| Editorial | Capstone |
| Fecha de publicación | 2000 |
| Lugar | Oxford |
| Idioma | inglés |
| Páginas | 326 |
| ISBN-10 | 1841120928 |
| Número de Cutter | B617a |
"The Age of E-Tail charts the forces reshaping consumer-driven business. The authors show how giants like Amazon.com and e-Bay dominate the e-tail space and help aspiring participants to use these lessons to create their own leadership position. Whether you are an entrepreneur, a retailer, a manufacturer, a wholesaler, a media company, an infrastructure company or service provider, The Age of E-Tail will help you to develop the strategies and tactics you need to prosper in the digital economy."--Jacket.