Succeeding with change
implementing action-driven strategies
Edición de la obra Succeeding with change
| Autor | Tony Eccles |
|---|---|
| Editorial | McGraw-Hill Book Co. |
| Fecha de publicación | 1996 |
| Lugar | London, New York |
| Idioma | inglés |
| Páginas | 273 |
| ISBN-10 | 007709266X |
| LCCN | 96211469 |
| Serie | A McGraw-Hill business paperback |
| Número de Cutter | E17s |
This book "focuses on six different contexts of strategy implementation, covering the range from Takeover change through Injection change, Succession change, Renovation change and Catalytic change to the managing of change in professional partnerships. From these six contexts are distilled fourteen key factors that will help senior managers to implement strategic changes fruitfully and quickly. Insights from the experiences of top managers in such leading organizations as GEC, Cadbury Schweppes, Grand Metropolitan, British Telecom, Coats Viyella and Unilever reinforce the book's themes."--Book jacket.