Services marketing in a changing environment
Edición de la obra Services marketing in a changing environment
| Autor | Thomas M. Bloch, Valarie A. Zeithaml |
|---|---|
| Editorial | American Marketing Association |
| Fecha de publicación | 1985 |
| Lugar | Chicago, IL |
| Idioma | inglés |
| Páginas | 138 |
| ISBN-10 | 0877571740 |
| OCLC | 11399207 |
| LCCN | 84024307 |
| Serie | Proceedings series / American Marketing Association · Proceedings series (American Marketing Association) |