Research Methods for Business
A Skill Building Approach
Edición de la obra Research methods for business
| Autor | Uma Sekaran |
|---|---|
| Editorial | Wiley |
| Fecha de publicación | September 13, 2002 |
| Idioma | inglés |
| Páginas | 464 |
| ISBN-13 | 9780471203667 |
| ISBN-10 | 0471203661 |
| Número de Cutter | S463r |
Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought together through a case study on the final chapter.