Real Options Analysis
Tools and Techniques for Valuing Strategic Investments and Decisions
Edición de la obra Real Options Analysis
| Autor | Johnathan Mun |
|---|---|
| Editorial | Wiley & Sons, Incorporated, John |
| Fecha de publicación | 2008 |
| Idioma | inglés |
| ISBN-13 | 9780470362679 |
| Número de Cutter | M963r |
"Mun demystifies real options analysis and delivers a powerful, pragmatic guide for decision-makers and practitioners alike. Finally, there is a book that equips professionals to easily recognize, value, and seize real options in the world around them." --Jim Schreckengast, Senior VP, R&D Strategy, Gemplus International SA, France Completely revised and updated to meet the challenges of today's dynamic business environment, Real Options Analysis, Second Edition offers you a fresh look at evaluating capital investment strategies by taking the strategic decision-making process into consideration. This comprehensive guide provides both a qualitative and quantitative description of real options; the methods used in solving real options; why and when they are used; and the applicability of these methods in decision making.