
Publicity on the Internet
creating successful publicity campaigns on the Internet and the commercial online services
Edición de la obra Publicity on the Internet
| Autor | Steve O'Keefe |
|---|---|
| Editorial | John Wiley & Sons |
| Fecha de publicación | 1997 |
| Lugar | New York |
| Idioma | inglés |
| Páginas | 401 |
| ISBN-10 | 0471161756 |
| OCLC | 35209412 |
| LCCN | 96032539 |
| Número de Cutter | P976 |
Publicity on the Internet is a detailed, nuts-and-bolts manual for building an online publicity juggernaut. It contains everything you need: step-by-step instructions, checklists, sample documents, links to incredible time-saving resources, and more. The text is highlighted with online marketing horror stories and spectacular successes. Publicity on the Internet shows you how to get attention for your products and services without getting scorched by online pyromaniacs. Who hate advertisers. If you want to reach the international marketplace of millions of Internet users and thousands of journalists - but you don't want to get flamed in the process - get Publicity on the Internet and get started today!