Playing to Win
How Strategy Really Works
Edición de la obra Playing to win
| Autor | A. G. Lafley, Roger L. Martin, L.J. Ganser |
|---|---|
| Editorial | Brilliance Audio |
| Fecha de publicación | Sep 02, 2014 |
| Formato | audio cd |
| ISBN-13 | 9781491528792 |
| ISBN-10 | 1491528796 |
| Número de Cutter | L164p |
Strategy is not complex. But it is hard. It's hard because it forces people and organizations to make specific choices about their future -- something that doesn't happen in most companies. In this book, two well-known business thinkers get to the heart of strategy -- explaining what it's for, how to think about it, why you need it, and how to get it done.