One Billion Customers
Lessons from the Front Lines of Doing Business in China
Edición de la obra One Billion Customers
| Autor | James McGregor |
|---|---|
| Editorial | Free Press |
| Fecha de publicación | 2005 |
| Idioma | inglés |
| ISBN-13 | 9780743282451 |
| Número de Cutter | M478o |
In view of China's rapidly growing economy, the former Wall Street Journal China bureau chief offers advice on doing business in China, with case studies that emphasize the importance of understanding the culture and politics of the country.