Emerging Needs and Tailored Products for Untapped Markets
Edición de la obra New frontiers in banking services
| Autor | . Various, Luisa Anderloni, Maria Debora Braga, Emanuele Maria Carluccio |
|---|---|
| Editorial | Springer |
| Fecha de publicación | Oct 14, 2010 |
| Páginas | 390 |
| Formato | paperback |
| ISBN-13 | 9783642079849 |
| ISBN-10 | 3642079849 |
| Número de Cutter |
V312n |
"The goal of the authors has been that of highlighting both in a theoretic framework and through the study of the main experiences investigated on field, the need/the opportunity for banks, financial institutions, public authorities and non for profit associations to devote more efforts in understanding the problem of financial exclusion in order to offer to low-moderate-income people (LMI people) new opportunities of accessing financial services (banking, credit and investment services)."--Jacket.