Making the case for change

using effective business cases to minimize project and innovation failures

Edición de la obra Making the case for change

"Business cases can be useful in relating various value propositions to the success of the organization. In developing business cases, value propositions are aligned with the organization's prioritization criteria and consolidated with the current initiatives. This book explains how to conduct a cost/benefit analysis and how to analyze risk and return of value propositions. It describes how to map value propositions against improvement matrices as well as how to prioritize value propositions. It also discusses how to review and approve initial business cases"--