How to Find It, How to Use It
Edición de la obra International business information
| Autor | Ruth A. Pagell, Michael Haperin, Michael Halperin |
|---|---|
| Editorial | AMACOM/American Management Association |
| Fecha de publicación | February 2000 |
| Idioma | inglés |
| Páginas | 445 |
| Formato | Paperback |
| ISBN-13 | 9780814405772 |
| ISBN-10 | 0814405770 |
| Número de Cutter |
P133i |
TABLE OF CONTENTS; General sources for international business research -- Accounting standards and practices -- Company information : issues -- Company information : directory sources -- Company information : financial sources -- Company information : electronic sources -- Corporate affiliations and corporate change -- Special topics : international credit information and rankings -- International marketing : issues and sources -- International marketing research -- Advertising, direct marketing, and media -- Exporting and importing -- Economic statistics -- Industry information -- International trade and payments -- International financial markets -- Appendix A : selecting a company directory - a checklist -- Appendix B : glossary - company definitions -- Appendix C : synthesis of accounting standards in 48 countries -- Appendix D : sample U.K. and French balance sheets -- Appendix E : disclosure requirements of major stock exchanges -- Appendix F : size of enterprises -- Appendix G : selecting an international database -- Appendix H : broadcast TV operators in OECD countries -- Appendix I : basic guide to exporting -- Appendix J : OECD country sources and coding schemes.