Guerrilla P.R.
How You Can Wage an Effective Publicity Campaign...Without Going Broke
Edición de la obra Guerrilla P.R
| Autor | Michael Levine |
|---|---|
| Editorial | Collins |
| Fecha de publicación | February 16, 1994 |
| Idioma | inglés |
| Páginas | 256 |
| Formato | Paperback |
| ISBN-13 | 9780887306648 |
| ISBN-10 | 0887306640 |
| Número de Cutter | L665g |
The manifesto for waging a street-smart publicity campaign with no- or low-cost strategies from one of Hollywood's most successful publicists.