Game Changer

How to Use the Science of Motivation with the Power of Game Design to Shift Behaviour, Shape Culture and Make Clever Happen

Edición de la obra The game changer

This book will show you how to motivate people to progress through change and do great work ... using science (not fist-pumping rah-rah). The old-school approach to managing motivation would have you: work on attitudes and beliefs (but this takes effort); develop incentives and rewards (but this costs you). This book gives you a third option: change the game. If you're leading teams through change and you want to bring about the right motivational dynamics to influence behaviour, drive progress and shape culture ... this is the book for you.

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