Encyclopedia of Survey Research Methods
Edición de la obra Encyclopedia of Survey Research Methods
| Autor | Paul J. Lavrakas |
|---|---|
| Editorial | SAGE Publications, Incorporated |
| Fecha de publicación | 2012 |
| Idioma | inglés |
| ISBN-13 | 9781452261478 |
| Número de Cutter | L414e |
Paul Lavrakas covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, and more.