Driving renewal

why you don't have to choose between growth and profit

Edición de la obra Driving renewal

"Drawing on extensive research with world-class companies, this book introduces four proven strategies for continuous renewal. You'll discover powerful ways to protect and extend your core businesses; capture new opportunities distant from them; and "bridge" these two strategies with two others to evolve towards profitable diversification." "Then, through real-world case studies from great companies around the world, you'll learn how to execute on these strategies - achieving superior growth and profitability in any business environment."--Jacket.

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