
Cutting edge international research
[selected expanded papers from the 8th ICORIA (International Conference on Research in Advertising), which took place at the Alpen-Adria University of Klagenfurt, Austria, in 2009]
Edición de la obra Cutting edge international research
| Autor | Ralf Terlutter, Sandra Diehl, Shintaro Okazaki |
|---|---|
| Editorial | Gabler |
| Fecha de publicación | 2010 |
| Lugar | Wiesbaden |
| Idioma | inglés |
| Páginas | 412 |
| ISBN-13 | 9783834921116 |
| OCLC | 851322907 |
| Serie |