a best practice blueprint
Edición de la obra Critical corporate communications
| Autor | Naomi Langford-Wood |
|---|---|
| Editorial | Wiley |
| Fecha de publicación | 2002 |
| Lugar | Chichester, Hoboken, NJ |
| Idioma | inglés |
| Páginas | 182 |
| ISBN-10 | 0470847638 |
| OCLC | 50782250 |
| LCCN | 2003283026 |
| Serie | CBI fast track series · Fast track series (Confederation of British Industry) |
| Número de Cutter |
L278c |
Critical Corporate Communications :A Best Practice Blueprint Naomi Langford-Wood and Brian Salter A good flow of information is essential to all businesses that succeed. The latest Fast Track title is a practical and comprehensive guide to getting the very best out of your corporate communications. It deals with all the different methods of internal and external corporate communication available - letters, fax, email, text, WAP, internet, telephone, face-to-face, and even body language and other non-verbal signals - and shows how best to utilise them within your organisation. Best practice examples are given as well as advice for implementation via a communications audit. Author: Naomi is an entrepreneur and professional business writer; Brian Salter spent many years as a professional broadcaster and presenter with the BBC, and was formerly head of communications at the Institute of Directors. They are co-founders of the Topspin Group a...