issues and the news
Edición de la obra Contemporary public opinion
| Autor | Maxwell E. McCombs |
|---|---|
| Editorial | L. Erlbaum |
| Fecha de publicación | 1991 |
| Lugar | Hillsdale, N.J |
| Idioma | inglés |
| Páginas | 114 |
| ISBN-10 | 0805805370, 0805811028 |
| OCLC | 1005589421, 23731784 |
| LCCN | 91016323 |
| Serie | Communication textbook series. |
| Número de Cutter | M478c |
This book discusses the public opinion process with a focus on the role that the news media play in shaping public opinion. Although heavily influenced by the agenda-setting perspective -- the view that the news media define the important issues of the day and determine how these issues are presented -- the authors neither support nor refute this claim. They present instead a variety of contemporary scholarship integrated into a coherent picture of public opinion for a general audience.