Consumer Engineering, 1920s–1970s
Marketing between Expert Planning and Consumer Responsiveness
Edición de la obra Consumer Engineering, 1920s–1970s
| Autor | Jan Logemann, Gary Cross, Ingo Köhler |
|---|---|
| Editorial | Palgrave Macmillan |
| Fecha de publicación | May 29, 2019 |
| Páginas | 296 |
| Formato | hardcover |
| ISBN-13 | 9783030145637 |
| ISBN-10 | 3030145638 |
| Número de Cutter | L832c |