
Consumer decision processes
marketing and advertising implications
Edición de la obra Consumer decision processes
| Autor | Francesco M. Nicosia |
|---|---|
| Editorial | Prentice-Hall |
| Fecha de publicación | 1966 |
| Lugar | Englewood Cliffs, N.J |
| Idioma | inglés |
| Páginas | 284 |
| OCLC | 934130 |
| LCCN | 6622092, 66022092 |
| Serie | Prentice-Hall international series in management · Prentice-Hall behavioral sciences in business series · Prentice-Hall international series in management |
| Número de Cutter | N661c |