Comparing models of consideration and choice
taking advantage of perceived similarity
Edición de la obra Comparing models of consideration and choice
| Autor | John Hulland |
|---|---|
| Editorial | Western Business School, University of Western Ontario |
| Fecha de publicación | 1994 |
| Lugar | London, Canada |
| Idioma | inglés |
| ISBN-10 | 0771416482 |
| OCLC | 35941123 |
| Serie | Working paper series / University of Western Ontario -- No.94-11 · Working paper series -- No.94-11. |
| Número de Cutter | H913c |