Building Internet Business Communities to Accelerate Growth, Minimize Risk, and Increase Customer Loyalty
Edición de la obra Communities of commerce
| Autor | Stacey E. Bressler, Charles E. Grantham Sr. |
|---|---|
| Editorial | Mcgraw-Hill |
| Fecha de publicación | 2000 |
| Idioma | inglés |
| Páginas | 324 |
| ISBN-13 | 9780071361156 |
| ISBN-10 | 0071361154 |
| OCLC | 44026126 |
| LCCN | 00034872 |
| Número de Cutter |
B843c |
Annotation "Stacey Bressler and Charles Grantham offer us our first detailed look at communities of commerce and how they are transforming the nature of competition both on and off the Internet. They explore the forces that precipitated the emergence of communities of commerce, and explain why business that follow this business model."--BOOK JACKET. Title Summary field provided by Blackwell North America, Inc. All Rights Reserved.