Can I Change Your Mind?
Edición de la obra Can I Change Your Mind?
| Autor | Lindsay Camp |
|---|---|
| Editorial | A&C Black |
| Fecha de publicación | 2008 |
| Lugar | London |
| Idioma | inglés |
| Formato | eBook |
| ISBN-13 | 9781408102534 |
| Número de Cutter | C186c |
These days, we all need the ability to argue a case effectively in writing. Drawing on his long experience as a leading copywriter, Lindsay Camp shows how it's done, whether the 'end product' is a glossy magazine ad, a new business proposal, a page for the company website, or just a hasty email to your boss. Engaging, entertaining and – as you'd expect – highly persuasive, Can I Change Your Mind? will change the way you think about the words you use for ever.