Business research methods
Edición de la obra Business research methods
| Autor | Donald R. Cooper |
|---|---|
| Editorial | McGraw-Hill |
| Fecha de publicación | 2006 |
| Lugar | Boston, Mass |
| Idioma | inglés |
| Páginas | 744 |
| ISBN-10 | 0072979232 |
| OCLC | 60557595 |
| LCCN | 2005050520 |
| Número de Cutter | C776b |
Part I Introduction to Business Research 1 Research in Business 2 Thinking Like a Researcher 3 The Research Process 4 Business Research Requests and Proposals Appendix 4a: Covering Kids RFP 5 Ethics in Business Research part II The Design of Research 6 Research Design: An Overview 7 Secondary.