Bundle : Services Marketing
Concepts, Strategies, and Cases, Loose-Leaf Version, 5th + MindTap Marketing, 1 Term Printed Access Card
Edición de la obra Bundle : Services Marketing
| Autor | K. Douglas Hoffman, John E. G. Bateson |
|---|---|
| Editorial | Cengage South-Western |
| Fecha de publicación | 2016 |
| Idioma | inglés |
| ISBN-13 | 9781337062787 |
| Número de Cutter | H699b |