Black Ops Advertising
Native Ads, Content Marketing, and the Covert World of the Digital Sell
Edición de la obra Black ops advertising
| Autor | Mara Einstein |
|---|---|
| Editorial | OR Books, LLC |
| Fecha de publicación | 2016 |
| Idioma | inglés |
| ISBN-13 | 9781944869168 |
| Número de Cutter | E35b |
Examines the rise of native advertising and content marketing, which disguise advertising as news or editorial content.