Best practice
process innovation management
Edición de la obra Best Practice
| Autor | Mohamed Zairi |
|---|---|
| Editorial | Butterworth-Heinemann |
| Fecha de publicación | 1999 |
| Lugar | Oxford, Boston |
| Idioma | inglés |
| Páginas | 423 |
| ISBN-10 | 0750639539 |
| OCLC | 41152155 |
| LCCN | 99200854 |
| Número de Cutter | Z21b |
Bringing together practitioners and researchers in this field, this book highlights best practice in business innovation. The book uses real-life examples from major companies such as Kodak, Nissan, Exxon, Lever Brothers and Ford Motors.