Best Practice
Edición de la obra Best Practice
| Autor | Mohamed Zairi, Richard Duggan |
|---|---|
| Editorial | Taylor & Francis Group |
| Fecha de publicación | 2010 |
| Idioma | inglés |
| ISBN-13 | 9780080500027 |
| Número de Cutter | Z21b |
Bringing together practitioners and researchers in this field, this book highlights best practice in business innovation. The book uses real-life examples from major companies such as Kodak, Nissan, Exxon, Lever Brothers and Ford Motors.