Behavioral Advantage, The
What the Smartest, Most Successful Companies Do Differently to Win in the B2B Arena
Edición de la obra The behavioral advantage
| Autor | Terry R. Bacon, David G. Pugh |
|---|---|
| Editorial | AMACOM/American Management Association |
| Fecha de publicación | April 2004 |
| Idioma | inglés |
| Páginas | 320 |
| Formato | Hardcover |
| ISBN-13 | 9780814472255 |
| ISBN-10 | 0814472257 |
| Número de Cutter | B129b |