Art or science?
Fifty years of marketing debate.
Edición de la obra Art or science?
| Autor | Stephen Brown |
|---|---|
| Editorial | University of Ulster |
| Fecha de publicación | 1995 |
| Lugar | Coleraine |
| Idioma | inglés |
| Páginas | 39 |
| Serie | Marketing and retailing working paper series / University of Ulster, Faculty of Business and Management -- 95/8 |
| Número de Cutter | B879a |